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hair and beauty in Amsterdam

Smart Beauty Lab

4,8
4523 reviews
Bilderdijkstraat, Amsterdam
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Last minute
Removal of BIAB ( without pedicure) 25 mins
from €22,75
save up to 35%
Today:
10:00
10:20
10:25
Fixing one nail without treatment (without Pedicure) 15 mins
€15
Tomorrow:
11:45
13:10
13:15
Lifting up pecking nails (book together with treatment) 20 mins
€30
Tomorrow:
13:10
Quick view venue details
MonMonday
09:30–19:00
TueTuesday
09:30–19:00
WedWednesday
09:30–19:00
ThuThursday
09:30–19:00
FriFriday
09:30–20:00
SatSaturday
09:30–18:00
SunSunday
Closed

✨ Welcome to Smart Beauty Lab Amsterdam ✨

A Mother & Daughter Beauty Studio – Where Expertise Meets Personal Care

My name is Elena, and I am the proud founder of Smart Beauty Lab Amsterdam and my own professional nail product brand, ICON by ELENA.

With over 10 years of experience in the beauty industry, I have dedicated my career to mastering innovative techniques, working with premium products, and delivering the highest standards of beauty treatments.

After years of running a large and successful beauty salon, I decided to take a new direction and transform Smart Beauty Lab into something more personal: a small, family-run mother-and-daughter beauty studio.

Together with my daughter Natalie, we focus on what matters most to us: quality over quantity, personal attention, and genuine care for every client.

We believe that beauty treatments should never feel rushed or impersonal. Every client deserves our full attention, professional advice, and a treatment tailored to their individual needs.

💎 Our Expertise & What Makes Us Special

✨ Pioneers of SMART Pedicure in the Netherlands

I am proud to have introduced the innovative SMART Pedicure technique to the Netherlands, bringing a modern approach to professional foot care.

I am also the only educator specialising in SMART techniques in the Netherlands, sharing my knowledge and experience with other beauty professionals.

✨ ANBOS-Certified Laser Specialist

I hold a recognised ANBOS diploma in laser hair removal (Ontharen met Licht), reflecting my professional qualifications and commitment to safe and effective treatments.

✨ Founder of ICON by ELENA

Through years of hands-on experience, I developed my own professional nail product brand, ICON by ELENA, with a focus on quality, performance, and beautiful, long-lasting results.

✨ Professional Nail & Beauty Specialists

We specialise in modern nail techniques, including Russian combined manicure, BIAB, gel nail extensions, and SMART Pedicure.

We work with carefully selected professional products and modern techniques. We do not use acrylic powder, preferring advanced gel systems for beautiful and natural-looking results.

💅 Our Treatments

  • SMART Pedicure – innovative dry pedicure technique
  • Russian Combined Manicure
  • BIAB & Professional Gel Nail Treatments
  • Gel Nail Extensions
  • Gel Polish & Nail Art
  • Eyelash Extensions
  • Classic & Korean Lash Lift
  • Brow Lamination, Tinting & Shaping
  • Waxing & Sugaring
  • Professional Laser Hair Removal
  • Tooth Gems

❤️ Small Studio, Big Passion

What makes Smart Beauty Lab different today is our personal approach.

We have intentionally moved away from the atmosphere of a large, busy salon to create a more welcoming and personal beauty experience.

As a mother-and-daughter business, we put our hearts into everything we do. We take time to listen, understand your wishes, and provide honest professional advice.

Hygiene, safety, precision, and attention to detail are at the heart of our work. We follow strict hygiene and sterilisation protocols and continuously develop our professional knowledge and techniques.

Our goal is not simply to provide a beauty treatment, but to build lasting relationships based on trust, quality, and excellent results.

🌍 Languages We Speak

We warmly welcome international and local clients. At our studio, we speak:

🇳🇱 Dutch
🇬🇧 English
🇷🇺 Russian
🇬🇪 Georgian

✨ Beauty with a Personal Touch

At Smart Beauty Lab, you are never just another appointment.

You are our guest, and your comfort, confidence, and satisfaction are our priorities.

We look forward to welcoming you to our beautiful little studio and sharing our passion for beauty with you.

With love,
Elena & Natalie ❤️
Smart Beauty Lab Amsterdam

📍 Bilderdijkstraat 191-H, Amsterdam

Professional expertise. Family values. Personal attention.

Martijn Fraaij

4,9
551 reviews
Amsterdam-Zuid, Amsterdam
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Off peak
Full head tint1 hr 30 mins
from €93,50
save up to 50%
Today:
14:50
15:15
Men - cut-finish 30 mins
€59,50
Today:
14:50
15:15
15:30
Vrouwen - Wassen & föhnen 40 mins - 55 mins
from €45
Today:
14:50
15:15
15:30
Quick view venue details
MonMonday
Closed
TueTuesday
10:00–20:00
WedWednesday
10:00–18:00
ThuThursday
08:00–16:30
FriFriday
08:00–16:30
SatSaturday
08:00–17:00
SunSunday
08:00–18:00

Martijn Fraaij – Hairstylist Amsterdam Oud-Zuid

Een goed kapsel, persoonlijke aandacht en een beetje gezelligheid.

Na vele jaren in het kappersvak weet ik vooral één ding: een goed kapsel hoeft niet ingewikkeld te zijn om mooi te zijn.

Ik houd van mijn vak en van de mensen die bij mij in de stoel komen zitten. Mijn stijl is klassiek, verzorgd en eigentijds, zonder dat ik de behoefte heb om achter iedere nieuwe haartrend aan te lopen.

Geen overdreven hippe creaties of ingewikkelde toestanden, maar mooie, draagbare kapsels die bij je passen en die je thuis ook gemakkelijk zelf in model kunt brengen.

Of je nu komt voor een stijlvolle bob, een klassieke herencoupe, een mooie haarkleur of natuurlijke highlights, ik kijk vooral naar wat bij jouw gezicht, haar en persoonlijkheid past.

Ik vind het belangrijk dat je je bij mij op je gemak voelt. Er mag gelachen worden, een goed gesprek hoort er wat mij betreft bij en een beetje humor maakt het leven een stuk aangenamer. Maar als je liever even rustig in de stoel zit, is dat natuurlijk ook prima.

Ik neem graag de tijd om naar je wensen te luisteren en geef eerlijk advies. Soms betekent dat ook dat ik je iets afraad, omdat ik denk dat iets anders je veel mooier zal staan.

Voor mij draait het kappersvak niet om de laatste trends, maar om mensen met een goed gevoel en een mooi kapsel de deur uit te laten gaan.

Gewoon goed haar, zonder poespas.

Graag tot ziens! Martijn Fraaij

Calvetti Hair-Lab

5,0
699 reviews
Amsterdam-Centrum, Amsterdam
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Last minute
Scalp Treatment Men / Trattamento Cute Uomo 30 mins - 1 hr 30 mins
from €20
17 Nov:
11:50
12:15
12:30
Regular Haircut & Shampoo 40 mins
from €35,55
save up to 10%
Today:
12:00
12:30
13:00
Skin Care Peel off, Anti-Age Mask with curcuma 25 mins - 1 hr 35 mins
from €25
17 Nov:
11:50
12:15
12:30
Quick view venue details
MonMonday
12:00–18:30
TueTuesday
09:00–18:00
WedWednesday
10:00–19:00
ThuThursday
09:00–19:00
FriFriday
10:00–18:30
SatSaturday
10:00–18:30
SunSunday
Closed

In the heart of Amsterdam, you will find Calvetti Hair Lab, a refined destination for both classic and Italian style haircuts where the warm and authentic atmosphere of a true hairdressing studio welcomes you the moment you step inside.

You will be taken care of by Micaela and Valentina, seasoned professionals with more than fifteen years of experience who combine exceptional skill with a genuine passion for their craft. You are in excellent hands, and they are always pleased to offer thoughtful advice to help you discover the look that suits you best.

Nearest public transport:
Close to bus-, tram- and train station Amsterdam Centraal.

The team:
Owner Dario has over 15 years of experience and already has 2 barber venues.

At Calvetti Hair-Lab Micaela e Valentina will be happy to welcome you for your next treatment, specialist in colours, haircuts female and male, beautiful styles and curly hair are always very welcome.

The girls are always happy to challenge themselves with your wish and create a magic atmosphere for each client to feel always home.

What we like about the venue:

  • Atmosphere: Cosy and green
  • Specialised in: Women hair-care
  • great italian coffee
  • possibility of parking outside
  • walking out with a smile