Permanent & Semi-Permanent Makeup

Also known as:

Micropigmentation, Semi Permanent Mascara

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If you want a flawless finish without the fuss, you might want to consider semi-permanent makeup. Perfect for those who want to shave time off their beauty routine, or suffer with allergies to conventional makeup, this cosmetic treatment works by inserting micropigments into the skin. Hassle-free, smudge-proof and totally glam, what’s not to love?

The most common services requested include microblading, lip contour, permanent eyeliner, beauty spots and freckles.

PMU for the eyes

One can only dream of having perfect eyeliners at all times... Right? With permanent makeup it's possible to look flawless, day and night! We all know how hard it is to apply the perfect eyeliner. Getting the right swooshes and flicks can be tricky. For everyone who wants that sleek, clean cat eye look - have winged eyeliners tattooed. So put that silly spoon and makeup stencil down and look good without having to put in the work!

PMU for the eyebrows

Do you have sparse eyebrows or are they a tad bit asymmetrical? Eyebrows are an important asset in facial shape and expression. Sure, you can use eyebrow pencils everyday, but think of all the time you'll be saving in the morning when you wake up with those perfect, full eyebrows! The shadow technique creates a soft, powdery eyebrow - much like the effect you get when you use a pencil or powder to create more shade. The 3D hairstroke technique mimics your natural eyebrow hairs using a small and sharp blade. Individual fine hairs are created using feathery strokes to create high definition eyebrows with tons of texture and depth.

PMU for the lips

Refreshing your lipstick multiple times a day can be bothersome. With semi-permanent cosmetic lip liner having to do this will be a thing of the past. Contour your lip line or have your lips fully tattooed for a fuller appearance and (semi-)permanent tint. There are many natural hues as well as vivid tones to pick from and your permanent makeup artist will help you pick the right tint for you. PMU can even be used to correct uneven lips and it can also improve darkening of lips. Sign us up!

What to expect from (semi-)permanent makeup?

After an initial session to discuss your expectations from micropigmentation, it’s on to treatment day. This is where you can do all the exciting stuff like pick your desired colours and contours (we suggest bringing your favourite lip liner or brow pencil as a guide). Once that’s done, a cosmetic pen is applied to create a template for the procedure. No worries if you’re not totally happy first time round, as he or she will continue to make adjustments until you’re fully satisfied. The procedure itself isn’t painful but anaesthetic creams are used beforehand and throughout treatment to keep you nice and comfortable. It might be a good idea to book some time off work as there is the chance of slight swelling or redness on the area. The treated area will also appear darker and more exact immediately after the treatment, but will lighten and soften over a few days.

Good to know

  • How long will it take? About one to two hours, usually, depending on what is required.
  • Over that time the colour will fade and break down, therefore it’s suggested to return to the clinic between every 18 months to two years for a top-up procedure, to keep the look complete and fresh.
  • Based on skin type and lifestyle, permanent and semi-permanent makeup can last for several years to a decade!
  • A tattoo artist or PMU specialist is not allowed to apply anaesthetics. You can possibly consult your physician for an ointment prescription. The ointment usually works within 20 minutes after application.
  • Although "permanent makeup" is often used, a more fitting term for it would be "semi-permanente makeup", as PMU does not last permanently. PMU generally does not last as long as a regular tattoo.

The sciencey stuff

Permanent or semi-permanent makeup otherwise known as micropigmentation is a process whereby hypoallergenic pigments (this means there are no fragrances or other ingredients added) are inserted into the dermal layer (lower layer) of the skin, usually using a needle. This makes it stay put all day, every day without smudging or wearing off. So, whether you’re taking a dip in the pool or splashing about at the beach, there’s no need to worry about it exposing your au naturale look.


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